San Marcos, Texas

Texas community balancing growth and livability

Southwest Austin-Round Rock-Georgetown, TX Metro

WhereAtHome Score

70.5

C-

out of 100

Overview

San Marcos is a Texas city with a population of approximately 71,569, part of the Austin-Round Rock-Georgetown, TX metropolitan area. The median home value is approximately $310,480. Median household income is $47,394.

Key Highlights

  • Population of approximately 71,569 (2023 Census estimate)
  • Median home value of $310,480 (Zillow ZHVI)
  • Median household income of $47,394 (Census ACS)
  • Average commute time of 23.7 minutes
  • Part of the Austin-Round Rock-Georgetown, TX metro area

Key Metrics

Population 2023

71,569

Source: Census ACS

$310,480

Source: Zillow ZHVI

$47,394

Source: Census ACS

23.7 min

Source: Census ACS

Walk Score 2026

39

Source: Walk Score

100 (100 = U.S. avg)

Source: AreaVibes / BLS

2024 Presidential Election

Hays County (county-level results)

52%
46%
Democrat 65,528
Republican 58,438
Leans D+5.6

Source: County-level results from MIT Election Data + Science Lab. Learn more

Score Breakdown

6 of 6 score factors available. Missing factors are excluded and available weights are rescaled.

Housing Affordability 66.2/100

Median home value relative to national average (Weight: 20%)

Income vs Housing 42/100

How affordable housing is relative to local incomes (Weight: 20%)

Commute Time 61.7/100

Average commute time compared to national average (Weight: 15%)

Crime 50/100

Overall crime levels based on FBI crime statistics (Weight: 20%)

Walkability 39/100

Walk Score — ease of daily errands on foot (Weight: 15%)

Purchasing Power 40.9/100

Median income relative to national average, adjusted for cost of living (Weight: 10%)

WhereAtHome Score 70.5

Location

San Marcos, TX (29.8754, -97.9404)
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Last Updated: 2026-07-01

Data sourced from U.S. Census Bureau, Zillow, FBI Crime Data Explorer, Walk Score, and Niche.